AccuWeather.com Adds Widest Range of Weather Videos Available to View and Share on the Mobile Web

Top Mobile Content Destination Partners with Transpera to Offer a Full Range of Free, Ad-Supported Video Content

STATE COLLEGE, Pa. March 31, 2009 – AccuWeather.com, the World’s Weather Authority®, today announced that it has partnered with Transpera to offer the widest range of weather-related mobile video content available from a U.S. weather provider. These mobile videos are freely available to review and share for all cell phone users with video capable phones and mobile web access.

"We’re happy to be the only U.S. weather provider to offer such a wide range of content for our customers," Jim Candor Senior Vice President of New Media for AccuWeather.com said. "Our audience values our mobile web site for the most accurate forecasts and also for the unique weather content that they just can’t find anywhere else.”

The AccuWeather.com mobile web site offers a large variety of videos including over 100 local city forecasts, six regional forecasts, and national and world forecast overviews, all updated several times each day. In addition, it offers breaking weather news as well as informative and entertaining content such as Sports Weather, Travel Weather, Entertainment Weather, Headline Earth: Global Warming News, Weather 101, and even bloopers reels.

AccuWeather.com worked with Transpera to leverage its leading mobile video platform which includes ad integration. All videos are free to the user and ad-supported. The AccuWeather.com mobile web site includes new features that allow users to select favorite videos for indexing under a special “My Videos” section and to share videos with other wireless users.

The AccuWeather.com mobile web site offers a full range of weather content including local 15-day forecasts, hour-by-hour forecasts, animated radar and satellite, flight delays, weather news headlines, the AccuWeather.com storm center, and more. About AccuWeather, Inc. and AccuWeather.comAccuWeather, The World's Weather Authority®, presents accurate, localized, branded forecasts and severe weather bulletins to over 110 million Americans each day via the Internet, mobile devices and IPTV, through the airwaves, in print and on digital signage. The 113 meteorologists at AccuWeather deliver a portfolio of customized products and services to media, business, government, and institutions, and inform millions of visitors worldwide through the free AccuWeather.com website. AccuWeather also provides content onto more than 20,000 third-party Internet sites, including CNN Interactive and ABC's owned and operated stations, The Washington Post and The New York Times. Visit www.AccuWeather.com for more information.

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