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Southwest says 'normal' services to resume on Friday after week of chaos

U.S. Transportation Secretary Pete Buttigieg called the eight-day tumultuous holiday ordeal a complete "meltdown" and told the airline's CEO to proactively offer refunds and expense reimbursement to affected passengers.

By Barry Neild, Gregory Wallace, Forrest Brown, and Karla Cripps, CNN

Published Dec 29, 2022 2:33 PM EST | Updated Dec 29, 2022 4:03 PM EST

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FlightAware spokesperson Kathleen Bangs breaks down what to expect and what to do if you’re experiencing the ongoing delays and cancellations across the country.

(CNN) -- Southwest Airlines says it's poised to resume normal schedules on Friday after a tumultuous eight-day meltdown that left hundreds of thousands of passengers delayed or stranded and prompted its executives to make apologies to the riding public and government officials.

In a statement released Thursday -- following another bruising day in which a further 2,300 flights were canceled and government officials called for the airline to account for its shortcomings -- Southwest said it hoped for minimal disruptions over the New Year's weekend.

"We are encouraged by the progress we've made to realign crew, their schedules, and our fleet," it said. "With another holiday weekend full of important connections for our valued customers and employees, we are eager to return to a state of normalcy.

The statement came with more contrition from the airline.

"We know even our deepest apologies -- to our customers, to our employees, and to all affected through this disruption -- only go so far," the statement read.

"We've set up a page at Southwest.com/traveldisruption for customers to submit refund and reimbursement requests for meals, hotel, and alternate transportation; as well as to connect customers to their baggage."

A woman walks through unclaimed bags at Southwest Airlines baggage claim at Salt Lake City International Airport Thursday, Dec. 29, 2022, in Salt Lake City. Southwest Airlines is still trying to extract itself from sustained scheduling chaos and cancelled another 2,350 flights after a winter storm overwhelmed its operations days ago. (AP Photo/Rick Bowmer)

Friday's cancellation list is a lot shorter

FlightAware, the flight tracking service, showed that only 57 Southwest Friday flights have been canceled as of 2:45 p.m. ET Thursday -- which appears to back up Southwest's claim that normal services would be more or less resumed tomorrow.

The airline has also begun notifying customers that it expects to fly a "full schedule" on Friday, after more than a week of massive flight disruptions.

An e-mail to a passenger scheduled to fly Southwest on Friday read: "While we have recently experienced operational challenges, we expect to resume a full schedule of flights with minimal disruptions on your day of travel."

Regrets and repairs

Before the latest announcement, the airline's chief commercial officer, Ryan Green, had offered his regrets over the collapse of services, promising to rebuild customer relations that have sunk to rock bottom during the busy holiday travel period.

"My personal apology is the first step of making things right after many plans changed and experiences fell short of your expectations of us," Green said in a video issued Thursday.

"We're continuing to work to make this up to you, and you'll continue to hear about that soon. But for now, we're focused on restoring the reliability and level of customer experience we expect of ourselves, and you expect of us."

His remarks, which follow earlier apologies from airline CEO Bob Jordan, came as U.S. Transportation Secretary Pete Buttigieg made his own scathing assessment of Southwest's troubles, calling the situation a complete "meltdown."

"You've got a company here that's got a lot of cleaning up to do," he said.

What's happening today

While Friday could bring much-needed relief to the situation, Thursday has still been a challenging day.

As of 2:45 p.m. ET Thursday, there were almost 2,500 U.S. flights canceled for the day, and almost 2,400 belonged to Southwest. That means 95% of all canceled U.S. flights belonged to Southwest on Thursday.

The most affected airports were some of the same ones slammed the hardest earlier this week: Denver International, Chicago Midway, Harry Reid International in Las Vegas, Dallas Love Field, Nashville International and Baltimore/Washington International.

Travelers queue up to collect bags at the Southwest Airlines baggage claim area at Denver International Airport, Tuesday, Dec. 27, 2022, in Denver. (AP Photo/David Zalubowski)

Some passengers were taking all of this in stride.

Several people at Hartsfield-Jackson Atlanta International Airport spoke to CNN's Nick Valencia on Thursday about their travel experiences with Southwest this holiday season.

"I mean, it's just par for the course. This is flight travel, everyone's trying to get everywhere at the same time. Unfortunately, Southwest took the brunt of this year's travel unfortunate situation," Roderic Hister told CNN.

When asked what he thought about the lack of lines at the Southwest counters at the airport, Hister said: "Maybe speaks to the improvements that they're trying to make, because there's not long lines, people aren't here complaining. So, maybe you know, the efforts to redeem themselves are working."

Winston Williams, standing near Hister, said he intends to still use the airline in the future.

"I like Southwest. I mean, the bags are free," Williams said.

Damaged reputation

Elaine Chao, who served as secretary of transportation during the Trump administration, described the Southwest Airlines breakdown as "a failure of unbelievable proportions."

She told CNN it was "a perfect storm of all the things that have been going on with the company. It's going to take them a very long time" to rebuild trust with consumers, she added.

Thousands of suitcases are piling up at airports as people try to return home after the holidays. Flight cancelations have been widespread since a major winter storm swept through parts of the U.S. from Dec. 22-24.

Phil Dengler, co-founder of the travel advice website The Vacationer, concurs.

"It is going to take a long time for Southwest Airlines to earn back public trust. While the extreme weather affected other airlines, Southwest experienced a true meltdown at the worst possible time," he said Thursday in an email to CNN Travel.

"A large portion of Americans only fly once per year, and they want a problem-free experience. I believe many people are going to pause when booking their next flight and they see Southwest Airlines as the cheapest option" Dengler said.

"While the low prices are enticing, this meltdown is going to cause many travelers to explore other low-cost options."

A traveler looks at luggage in the baggage claim area inside the Southwest Airlines terminal at St. Louis Lambert International Airport, Wednesday, Dec. 28, 2022, in St. Louis. (AP Photo/Jeff Roberson)

Chicago Mayor Lori Lightfoot weighed in Thursday, also wanting to be sure Southwest keeps its reimbursement promises.

"I'm pleased to share that they [senior leadership] have assured me Southwest will be back at near-normal flight operations by tomorrow, Friday, at both Midway and O'Hare airports," she said in a statement.

"I urged Southwest leadership to better communicate what they are offering with their customers. That includes reasonable reimbursement for hotels, meals, car rentals, and flights on competitor airlines for passengers who were booked on any Southwest flight canceled since Christmas Eve," Lightfoot said.

A postponed wedding

Among those affected was bride-to-be Katie Demeko from St. Louis, who had to postpone her wedding after her Southwest flight to Belize was canceled at the last minute.

"We went to the the airport, our flight was on time, and when we were getting ready to board, the captain came out, gave a speech and basically told us the flight was canceled," she told CNN.

"At that point I had a lot of my family with me, I was in shock, We tried to rebook, and there was nothing."

She said Southwest offered to rebook her on a January 2 flight, which would've been three days too late. While the wedding is now postponed, she and her family and friends have lost money on food and accommodation.

"We're just devastated," she said.

Tough stats for Southwest

In all, Southwest has canceled roughly 15,750 flights since winter weather began disrupting air travel on Dec. 22. (That figure includes the small number flights already canceled for Friday.)

Other U.S. airlines flying in the same weather conditions recovered days earlier from the storm disruptions that slammed much of the Lower 48 in the days leading up to Christmas.

A Southwest Airlines jet arrives at Sky Harbor International Airport, Wednesday, Dec. 28, 2022, in Phoenix. Travelers who counted on Southwest Airlines to get them home suffered another wave of canceled flights Wednesday, and pressure grew on the federal government to help customers get reimbursed for unexpected expenses they incurred because of the airline’s meltdown. (AP Photo/Matt York)

In response to the situation, American Airlines and United Airlines capped prices on some routes served by Southwest Airlines to make their flights more accessible to stranded passengers.

Southwest does not have interline agreements with other carriers that would allow its agents to rebook passengers on a different airline, leaving travelers in charge of exploring other options.

'This can't happen again'

Buttigieg says he spoke directly to Jordan earlier this week about the thousands of flights that have been canceled this week.

"Their system really has completely melted down," Buttigieg told CNN's Wolf Blitzer. "I made clear that our department will be holding them accountable for their responsibilities to customers, both to get them through this situation and to make sure that this can't happen again."

Those responsibilities include providing meal vouchers and hotel accommodations for passengers whose flights were disrupted "as a result of Southwest's decisions and actions," a Department of Transportation (DOT) spokesperson said.

U.S. airlines are also required to provide cash refunds to passengers whose flights were canceled and opted not to travel, the DOT said.

Buttigieg told CNN the Department of Transportation is prepared to pursue fines against Southwest if there is evidence that the company has failed to meet its legal obligations, but he added that the department will be taking a closer look at consistent customer service problems at the airline.

The secretary said he told CEO Jordan that he expects Southwest to proactively offer refunds and expense reimbursement to affected passengers without them having to ask.

What customers should do

Dengler cautions to proceed carefully regarding refunds.

"Southwest says, 'We will honor reasonable requests for reimbursement for meals, hotel, and alternate transportation,' " he said.

"While Southwest is being vague on how much they will reimburse, I would avoid any expensive hotels or restaurants. Use Google Hotels to find nearby hotels near the airport where you are stranded."

And he also cautions about piling up a big tab.

"Do a few Google searches such as 'free things to do near me.' I doubt Southwest is going to reimburse tours or other paid activities, so I would not book any expensive excursions that you cannot afford."

The-CNN-Wire™ & © 2022 Cable News Network, Inc., a Warner Bros. Discovery Company. All rights reserved.

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