AccuWeather Network Debuts AccuWeather Prime
Launch of new prime-time programming allows viewers to experience the weather, with innovative, storytelling and content.
Launch of new prime-time programming allows viewers to experience the weather, with innovative, storytelling and content.
AccuWeather Global Weather Center – June 22, 2021 — The award-winning AccuWeather Network has introduced a new live 2-hour show AccuWeather Prime with Senior TV Weather Broadcaster and American Meteorological Society Certified Broadcast Meteorologist Adam Del Rosso as host, bringing an exciting, fresh approach to weather news reporting. Designed for viewers who want to be “in the know,” "AccuWeather Prime" can be seen every weeknight from 8:00pm-10:00pm EST.
"AccuWeather Prime" offers a unique visual experience assembled by a team of skilled reporters, whose stories are designed to enable their audiences to “see, hear and feel” the weather. Coverage is steeped in a foundation of expertise with insights from AccuWeather weather experts, adding an unrivaled layer of insight in content for viewers. In addition to weather news, with the latest updates on severe weather, and interviews, "AccuWeather Prime" includes exclusive new features that will provide practical weather-wise solutions on how people can live their best lives, whether they are traveling around the world or as staying as close as their backyard. “AccuWeather Prime” will also deliver stories from AccuWeather’s established, themed content series, “Living Well” and “AccuWeather Explores,” to keep viewers entertained, informed and engaged.
“We are thrilled to announce the launch of ‘AccuWeather Prime,’ the latest addition to our weekly programming schedule at AccuWeather Network,” said AccuWeather Network General Manager Sarah Katt. “As we continue to grow, both in content and distribution, we are finding new ways to connect with viewers and build upon the trust and loyalty we have with our growing audience with new and compelling content to match their interests.”
Said Trish Mikita, AccuWeather Vice President of Content, “The AccuWeather Network provides our audience with industry-leading weather news reporting, helping them to better plan their lives and stay safe. We are delighted to be digging deeper with this exciting new programming, which brings together our innovative approach to content development and the demand for award-winning, high-caliber programming our audiences have come to depend on as people become increasingly fascinated by weather and want to be ‘in the know.’”
The AccuWeather Network, which reaches millions of viewers via Spectrum TV, DIRECTV, AT&T TV NOW, Verizon Fios, Philo, fuboTV and Frontier cable, delivers the latest breaking weather news coverage and local forecast information as well as compelling and dynamic weather news content, including hyper-local forecasts, advanced severe weather warnings and weather preparedness tips and tools. Today, the 24/7 national AccuWeather Network is available in 36 million+ households and growing and has earned numerous awards since its launch in 2015.
AccuWeather Network was honored by trade publisher Cablefax in (2020 or 2021)with an industry award celebrating its achievements in producing superior weather content for cable television, winning the category of “Best Overall Content; Weather News for Hurricane Delta Eye Wall Live Coverage” and finishing as a finalist for “Best Live Virtual Event for AccuWeather Ready: 2020 Hurricane Season During COVID-19.” In addition, the AccuWeather Network was also recognized with a 2020 Mid-Atlantic Emmy Award for Best Environment/Science – News Single Story or Series; Cynopsis Media “Best of the Best Awards” in 2019 in the categories of Best-Ad Supported Cable Network and Best Short Form Content; in 2018 for Best Short Form Content; and it was the recipient of the Telly Award for Best General News or Feature in 2019.
About AccuWeather - AccuWeather, recognized and documented as the most accurate source of weather forecasts and warnings in the world, has saved tens of thousands of lives, prevented hundreds of thousands of injuries and tens of billions of dollars in property damage. With global headquarters in State College, PA and other offices around the world, AccuWeather serves more than 1.5 billion people daily to help them plan their lives and get more out of their day through digital media properties, such as AccuWeather.com and mobile, as well as radio, television, newspapers, and the 24/7 AccuWeather Network channel and AccuWeather NOW streaming service. AccuWeather serves more than half of Fortune 500 companies and thousands of businesses globally. Additionally, AccuWeather produces and distributes news, weather content, and video for more than 180,000 third-party websites. Among AccuWeather’s many innovative and award-winning features available free to the public are MinuteCast® forecasts with Minute by Minute® updates and Superior Accuracy ™, the patented AccuWeather RealFeel Temperature® current conditions, and AccuWeather RealImpact™ scale for Hurricanes. Dr. Joel N. Myers, Founder and Chief Executive Officer, established AccuWeather in 1962 and is considered the “father of modern commercial meteorology.” Dr. Myers, a leading creative thinker and visionary, has been named “the most accurate man in weather” by The New York Times and one of the top entrepreneurs in American history by Entrepreneur’s Encyclopedia of Entrepreneurs.
AccuWeather, RealFeel, MinuteCast, Minute by Minute, Minute by Minute Forecasts, and Up to the Minute are all registered trademarks of AccuWeather, Inc. AccuWeather RealFeel Temperature, RealFeel Shade, WinterCast, AccuWeatherIQ, AccuWeather RealImpact Scale, AccuWeather RI, AccuWeather MinuteCast, AccuWeather Network, and Superior Accuracy are all trademarks of AccuWeather, Inc. All other trademarks, product names and logos are the property of their respective owners.
The AccuWeather app for Android phone and tablet users is free at the Google Play store. The AccuWeather iOS app is free at the Apple store. Visit accuweather.com for additional information.
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