STATE COLLEGE, Pa. February 2, 2010 - AccuWeather.com today announced their partnership with Multiplied Media to provide weather information in the popular mobile application Poynt which helps users find people, gas prices, businesses, movie theatres, retailers and restaurants near them. AccuWeather.com provides current conditions on the Poynt home screen with a click through for a detailed three-day forecast.
"We're pleased to work with Multiplied Media in providing weather for their Poynt application," Jim Candor, Senior Vice President of New Media for AccuWeather.com said. "Weather is one of the most highly popular forms of mobile content and is highly relevant to location-based uses. It's a natural fit for Poynt because users looking for key locations will also want to keep on top of the weather so they know how far they are willing to walk or drive and whether they will face any adverse weather like snow, rain, or extreme heat or cold."
"Weather has been one of the most requested features from our users. It was important for us to find a partner with broad reach as we expand globally, but who could also offer a high degree of accuracy as that's important to us and our user-base," said Andrew Osis, CEO, Multiplied Media. "When we were evaluating possible partners, AccuWeather.com stood out due to the trust they'd earned among the meteorological industry as well as the general public. Their global coverage means we only require a single partner to offer this service regardless of where we expand."
AccuWeather.com data powers a display on the Poynt home screen which shows the current temperature and sky conditions. Sky conditions are further reflected by a dynamic background that changes according to the type of weather the user is experiencing. Users can click through on the home screen display to day and night forecasts with more details like wind, precipitation, and sunrise/sunset times.
The Poynt application is available for BlackBerry® smartphones via over-the-air download at m.poynt.com using BlackBerry Browser or from BlackBerry App World.
About AccuWeather, Inc. and AccuWeather.com AccuWeather, Empowering You to Be the Best™, presents accurate, localized, branded forecasts and severe weather bulletins to over 125 million Americans each day via the Internet, mobile devices and IPTV, through the airwaves, and in print. The 113 meteorologists at AccuWeather deliver a portfolio of customized products and services to media, business, government, and institutions, and inform millions of visitors worldwide through the free AccuWeather.com website. AccuWeather also provides content onto more than 50,000 third-party Internet sites, including CNN Interactive, the ABC-Owned Television Station Group, and washingtonpost.com. Visit www.accuweather.com for more information.
AccuWeather, Inc., the global leader in weather information and digital media, today announced that Federal Signal Corporation (NYSE: FSS) has signed a patent licensing agreement that gives Federal Signal the right to use nine (9) of AccuWeather’s unique technology patents. AccuWeather has developed exclusive patented technologies to provide map-based weather alerting and polygon activation technologies through Federal Signal’s CommanderOne platform. The integration enhances community safety by providing real-time NOAA weather alerts to Federal Signal’s CommanderOne platform throughout the United States and Canada.
In the most comprehensive study ever undertaken of forecast accuracy, AccuWeather was overwhelmingly confirmed as the most accurate source of weather forecasts and warnings in the U.S. and everywhere in the world. The independent analysis of 30 million weather forecasts by industry tracker ForecastWatch concluded that AccuWeather had the highest level of forecast accuracy in forecasts of temperature, precipitation and wind.
AccuWeather is dedicated to providing the best weather forecasts available with Superior Accuracy in a way that is seamless and secure. We are pleased to launch this update to address issues surrounding the Reveal Mobile SDK, which has now been removed.
Despite stories to the contrary from sources not connected to the actual information, if a user opts out of location tracking on AccuWeather, no GPS coordinates are collected or passed without further opt-in permission from the user. Other data, such as Wi-Fi network information that is not user information, was for a short period available on the Reveal SDK, but was unused by AccuWeather. In fact, AccuWeather was unaware the data was available to it. Accordingly, at no point was the data used by AccuWeather for any purpose. AccuWeather and Reveal Mobile are committed to following the standards and best practices of the industry. We also recognize this is a quickly evolving field and what is best practice one day may change the next. Accordingly, we work to update our practices regularly.
AccuWeather, the global leader in weather information, digital media and big data, today announced that Eric Danetz, former Senior Vice President and General Manager, Time Inc., has joined its Senior Executive Team as Global Chief Revenue Officer. Danetz will oversee all aspects of AccuWeather’s revenue-generating products and services, and unify the sales structure internally for all AccuWeather business units, including digital and traditional media as well as AccuWeather Enterprise Solutions’ business-to-business services. Danetz joins other significant recent additions including Senior Vice President of Sales Bill McGarry, former Chief Revenue Officer at The Daily Beast, and Advertising Sales Director Deirdre Daly-Markowski, former Executive Director of Digital at Hearst.
AccuWeather, the global leader in weather information and digital media, has announced the launch of AccuWeather for Facebook Messenger. The AI-powered weather assistant handles plain-language questions from users and provides easy weather answers and localized forecasts with Superior Accuracy.
AccuWeather, the global leader in weather information and digital media, has announced the launch of a new partnership with Comprendi, an award-winning leader in contextual social advertising delivering real-time ad personalization based on social chatter, sports news, financial market information, and weather forecasts with Superior Accuracy. AccuWeather will provide access to over 40 proprietary weather data and algorithms including Real Feel Temperature and Allergy, Migraine, Driving, and Lawn & Garden forecasts which can be used by advertisers to reach audiences in the locations and at the times weather conditions and other factors are relevant for possible purchase decisions and interests. These unique algorithms remove the requirement to geo-target to specific locations. This targeting delivers ads only to locations that are being affected by these proprietary weather factors.
AccuWeather, the global leader in weather information and digital media, today announced the worldwide launch of the new AccuWeather API Developer Portal, providing turnkey package options to accelerate developers' access to the most accurate, detailed global weather forecasts and warnings available exclusively from AccuWeather.
AccuWeather, the global leader in weather information and digital media, has announced the appointment of Bill McGarry as Vice President of Sales.
AccuWeather, the global leader in weather information and digital media, continues to strengthen its mission of saving lives, protecting property, and helping people prosper through AccuWeather Ready – the year-round weather preparedness program that focuses on keeping people informed and safe. Raising educational awareness during National Safety Month, new AccuWeather Ready safety information is now available at www.AccuWeather.com/Ready to prepare for intense heat, lightning, beach hazards, and flooding prior to Summer travel, events, and activities.