STATE COLLEGE, Pa. March 2, 2010 - AccuWeather.com today announced that their web sites have repeatedly exceeded all time highs during the winter storms of the past several weeks. February was an outstanding, record-breaking month, which many consecutive all-time highs in terms of traffic to AccuWeather.com and AccuWeather.com mobile. They also broke records for weather video views and for page views on their popular mobile web site.
"For nearly 48 years, AccuWeather has been a name people trust for severe weather forecasting," Jim Candor, Senior Vice President of New Media for AccuWeather.com said. "We're very proud of our continued growth in traffic, with has been well above internet-wide and weather category-specific traffic growth averages for the past several years. We continue to innovate and offer new and better forecast content, as we are doing this week with the new AccuWeather.com web site. Our growing audience rewards us by coming back again and again."
* The month of February had 13 of our top 16 days of all time in page views, with more than 400 million total for the month, up 60 million from our previous record the month before * On February 10th, AccuWeather.com had over 21.5 million page views - breaking consecutive records set over the past three days by more than 15% * On the same day, AccuWeather.com also served nearly 50 million page views for its supported applets, widgets, and gadgets, which was 22% higher than the previous record set the Monday before * On February 10th, AccuWeather.com had a record breaking day with nearly 295,000 video views; that record broke consecutive records set on February 4th and February 5th by more than 35% * AccuWeather.com Mobile also broke records with nearly 6 million page views that day, including mobile web and widget pages
As this remarkably stormy winter continued through February, traffic for the site has kept near record levels. The increased activity on the site has helped expose a greater number of people to the preview or "Beta" version of the new AccuWeather.com. The new AccuWeather.com fully launched on February 28, 2010 to extremely favorable reviews and comments from users and advertisers. It addresses the needs of current users who want detailed, reliable weather information and an expanded audience of people who check weather frequently in order to help them make lifestyle-based decisions by offering the most accurate, local and personalized weather information, now made easier than ever to use.
About AccuWeather, Inc. and AccuWeather.com AccuWeather, Empowering You to Be the Best™, presents accurate, localized, branded forecasts and severe weather bulletins to over 125 million Americans each day via the Internet, mobile devices and IPTV, through the airwaves, and in print. The 113 meteorologists at AccuWeather deliver a portfolio of customized products and services to media, business, government, and institutions, and inform millions of visitors worldwide through the free AccuWeather.com website. AccuWeather also provides content onto more than 50,000 third-party Internet sites, including CNN Interactive, the ABC-Owned Television Station Group, and washingtonpost.com. Visit www.accuweather.com for more information.
AccuWeather, the global leader in weather information, digital media and big data, today announced that Eric Danetz, former Senior Vice President and General Manager, Time Inc., has joined its Senior Executive Team as Global Chief Revenue Officer. Danetz will oversee all aspects of AccuWeather’s revenue-generating products and services, and unify the sales structure internally for all AccuWeather business units, including digital and traditional media as well as AccuWeather Enterprise Solutions’ business-to-business services. Danetz joins other significant recent additions including Senior Vice President of Sales Bill McGarry, former Chief Revenue Officer at The Daily Beast, and Advertising Sales Director Deirdre Daly-Markowski, former Executive Director of Digital at Hearst.
AccuWeather, the global leader in weather information and digital media, has announced the launch of AccuWeather for Facebook Messenger. The AI-powered weather assistant handles plain-language questions from users and provides easy weather answers and localized forecasts with Superior Accuracy.
AccuWeather, the global leader in weather information and digital media, has announced the launch of a new partnership with Comprendi, an award-winning leader in contextual social advertising delivering real-time ad personalization based on social chatter, sports news, financial market information, and weather forecasts with Superior Accuracy. AccuWeather will provide access to over 40 proprietary weather data and algorithms including Real Feel Temperature and Allergy, Migraine, Driving, and Lawn & Garden forecasts which can be used by advertisers to reach audiences in the locations and at the times weather conditions and other factors are relevant for possible purchase decisions and interests. These unique algorithms remove the requirement to geo-target to specific locations. This targeting delivers ads only to locations that are being affected by these proprietary weather factors.
AccuWeather, the global leader in weather information and digital media, today announced the worldwide launch of the new AccuWeather API Developer Portal, providing turnkey package options to accelerate developers' access to the most accurate, detailed global weather forecasts and warnings available exclusively from AccuWeather.
AccuWeather, the global leader in weather information and digital media, has announced the appointment of Bill McGarry as Vice President of Sales.
AccuWeather, the global leader in weather information and digital media, continues to strengthen its mission of saving lives, protecting property, and helping people prosper through AccuWeather Ready – the year-round weather preparedness program that focuses on keeping people informed and safe. Raising educational awareness during National Safety Month, new AccuWeather Ready safety information is now available at www.AccuWeather.com/Ready to prepare for intense heat, lightning, beach hazards, and flooding prior to Summer travel, events, and activities.
AccuWeather, the global leader in weather information and digital media, today announced additional app leadership recognition, honored with the 2017 APPY Award in Mobile Weather Apps for the AccuWeather Android app.
AccuWeather, the global leader in weather information and digital media, today announced the launch of the new AccuWeather app for Android TV. The highly customizable app delivers a unique, interactive weather experience to Android TV viewers and further expands AccuWeather’s cross-platform reach, as users rely on AccuWeather’s Superior Accuracy(TM) across devices and locations worldwide.
AccuWeather, the global leader in weather information and digital media, today announced the launch of AccuWeather D3 Express, powered by Microsoft Azure, at the Microsoft Build Developer Conference held May 10-12 in Seattle, WA.
Swirl Networks, Inc., the leading Mobile Presence Marketing platform provider and AccuWeather, the global leader in weather information and digital media, today announced a groundbreaking partnership that brings the most advanced, real-time weather targeting capabilities to indoor mobile location marketing. Retail marketers using the Swirl platform can now access AccuWeather's comprehensive data sets, providing the most accurate, actionable weather data available worldwide, to tailor and trigger in-store mobile experiences based on a shopper’s local weather conditions. With this new integration, Swirl becomes the first and only mobile marketing platform to offer targeting based on both weather and indoor location