The 10 most fun ski towns for non-skiers

By Natalie Beauregard
November 30, 2017, 3:51:15 PM EST

You don’t have to hit the slopes to have fun in these winter wonderlands.

Between days on the slopes, afternoons at the bar, and nights by the fire, a ski vacation is one of the best ways to spend the winter season. However, you don’t have to be a skier to enjoy a trip to the mountain, especially if you’re a fan of Michelin-starred dining, world-class shopping, or luxurious spa days. Whether you opt for bobsledding in Lake Placid, gallery-hopping in Taos, or partying the night away in St. Anton, you can have just as much—if not more—fun as your ski bum friends. Next time your crew suggests a ski trip, choose one of these 10 towns and know that the good times will go far beyond the mountain.

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For the Foodie: St. Moritz


WHERE: Switzerland Switzerland’s most glamorous resort town, St. Moritz is home to designer boutiques, five-star hotels, and nearly 220 miles of terrain. Those in the know go for its impressive dining scene, which includes four Michelin-starred restaurants. Visit Ecco on Snow for Rolf Fliegauf’s modern cuisine, or Da Vittorio for Italian-inspired fare. If you want Mediterranean, try Cà D’Oro or Talvo by Dalsass. Of course, there are great spots without Michelin stars, too, like Reto Mathis’ CheCha Restaurant & Club, which specializes in truffles and caviar. For a quintessential experience, enjoy a slice of custard cream cake on the sunny terrace at El Paradiso.

For the Shopaholic: Aspen


PHOTO: Zach Maraziti/Aspen Chamber

WHERE: Colorado When it comes to Aspen, one person’s ski heaven is another’s shopping nirvana. Beyond designer boutiques like Prada, Gucci, and Dior, the classic ski town is home to such spots as Pitkin County Dry Goods, a family-owned shop that’s been selling casual clothing since 1969, and Explore Booksellers, which features an atrium full of art books. Hit MAX for stylish women’s wear, or Kemo Sabe for handsome cowboy boots and belt buckles. Also worth a browse are Meridian Jewelers, Susie’s Ltd. Consignments, and Gorsuch for ski fashions, antique homewares, and elegant gifts.

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