AccuWeather Announces Paul Lentz as Senior Vice President of Business Development
Lentz brings broad experience in media and digital marketing to help drive revenue and audience.
AccuWeather Global Weather Center, February 13, 2020 — AccuWeather, a global weather and leading digital media company is pleased to announce Paul Lentz has been named Senior Vice President of Business Development. Working from the New York City AccuWeather office at 7 World Trade Center, Lentz will take the charge of driving strategy for business development and lead a team focused on the global expansion of the AccuWeather brand, revenue and audience, reporting to Chief Business Officer, Eric Danetz.
Lentz comes to AccuWeather from adMarketplace, the largest consumer search technology platform outside of the major engines, where he was Senior Vice President of Publisher Development, engaging and expanding a global network of websites, applications and browser extensions with a focus on search revenue.
“We are thrilled to have Paul joining and leading our growing business development team,” said Eric Danetz. “His diverse background in the world of media and digital marketing, representing a variety of leadership roles, aligns with AccuWeather’s reputation for recruiting exceptionally high-quality talent with a proven track record of success. We look forward to tapping into his vast knowledge and expertise to build on our roster of world-class partnerships and drive AccuWeather’s next chapter of growth and innovation.”
“It is a great time to join this incredibly talented team at one of the most recognized and trusted global weather brands,” said Lentz. “I look forward to advancing the mission and leadership position of AccuWeather in the industry. As the digital media landscape continues to grow and thrive, we can leverage new and exciting partnership opportunities and emerging technologies around every corner.”
Prior to adMarketplace, Lentz served as Senior Vice President, GM Publisher and Business Operations at ShareThis, where he led account and management teams serving digital media and data solutions to agencies, brands and marketing partners. Before that he was Vice President, Business Development at CBS Interactive and Director, Product and Business Development at CNET Networks.
About AccuWeather, Inc. and AccuWeather.com — AccuWeather, recognized and documented as the most accurate source of weather forecasts and warnings in the world, has saved tens of thousands of lives, prevented hundreds of thousands of injuries and tens of billions of dollars in property damage. With global headquarters in State College, PA and other offices around the world, AccuWeather serves more than 1.5 billion people daily to help them plan their lives and get more out of their day through digital media properties, such as AccuWeather.com and mobile, as well as radio, television, newspapers, and the 24/7 AccuWeather Network channel.
Additionally, AccuWeather produces and distributes news, weather content, and video for more than 180,000 third-party websites. Among AccuWeather’s many innovative and award-winning features available free to the public are MinuteCast®Minute by Minute™ forecasts with Superior Accuracy™. Furthermore, AccuWeather serves more than half of Fortune 500 companies and thousands of businesses globally. Dr. Joel N. Myers, Founder and Chief Executive Officer, established AccuWeather in 1962 and is considered the “father of modern commercial meteorology.” Dr. Myers, a leading creative thinker and visionary, has been named “the most accurate man in weather” by The New York Times and one of the top entrepreneurs in American history by Entrepreneur’s Encyclopedia of Entrepreneurs.
RealFeel Shade, WinterCast, and MinuteCast are all registered trademarks of
AccuWeather, Inc. AccuWeather RealFeel Temperature, AccuWeatherIQ,
AccuWeather RealImpact, AccuWeather RI, AccuWeather MinuteCast, AccuWeather
Network, Minute by Minute and Superior Accuracy are all trademarks of
AccuWeather, Inc. All other trademarks, product names and logos are the
property of their respective owners.
The AccuWeather app for Android phone and tablet users is free at the
Google Play store. The
AccuWeather iOS app is free at www.AppStore.com. Visit accuweather.com for additional information.
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