STATE COLLEGE, PA - April 16, 2009 - AccuWeather, Inc. (www.accuweather.com) announces that The Local AccuWeather Channel is now on-air in over 80 DMAs. The growing list of stations delivering the 24x7 entertaining weather channel are comprised of affiliates from all major networks, including ABC, CBS, FOX and NBC. The channel provides complete program content for linear, Internet television and VOD services and is available to only one broadcast station in a market.
The Local AccuWeather Channel is a turnkey, fully-automated system that empowers stations to leverage the content viewers value most - accurate, entertaining local weather and news. The Local AccuWeather Channel includes 24x7 feeds of engaging national, regional and local forecasts, travel forecasts and delays, sports weather, compelling breaking and severe weather news, and entertaining weather lifestyle and feature programs produced and provided by AccuWeather. Stations may choose the entire line-up of AccuWeather programming or a partial list, which they supplement with their own locally-produced news and weather programs.
The Channel has helped stations promote their brand and build credibility within their market by providing an accurate, reliable source for weather information. "In Seattle, you cannot be number one [in news] unless you're number one in weather," states Pam Pearson, Vice president and General Manager at KCPQ-TV in Seattle-Tacoma, WA, "Now [with our Local AccuWeather Channel] we will stay number one in weather."
The Channel has also assisted stations in generating new advertising revenue. "We have had such great success with The Channel because we believe in it. We have a lot of automotive and restaurant [advertising]," states Michelle Montague, National Sales Manager at WHIO-TV in Dayton, OH, "We also have attorneys, schools [universities] and tutoring centers. The biggest [source of revenue] is automotive."
Air checks from The Local AccuWeather Channel may be viewed at AccuWeather's NAB Booth C8318. About AccuWeather, Inc. and AccuWeather.com AccuWeather, Empowering You to Be the Best™, provides content, technology and solutions to broadcasters, networks, cable operators, IPTV and ITV providers, and telecommunications carriers. A global multimedia weather information source, AccuWeather also delivers a portfolio of customized products and services to business, government, and institutions. Visit www.accuweather.com for more information.
AccuWeather the global leader in weather information and digital media, proudly supports the FDNY Foundation, the non-profit organization of the New York City Fire Department dedicated to increasing public awareness and understanding of life-saving fire safety information throughout New York City communities.
AccuWeather, the global leader in weather information and digital media, announced the launch of the revolutionary StormDirector+(tm) system. This is the new digital broadcast weather solution introduced at the National Association of Broadcasters (NAB) show earlier this year. From its introduction at NAB and since, it has received rave reviews admiring its high level network-quality presentations, user-friendly interface, interactive local weather features, and customization capabilities. AccuWeather claims it is a weather system like no other. AccuWeather client Media Gateway in Little Rock, AR went live with StormDirector+ after the second day of training, just in time to replace some old, failing system, delivering the most interactive and engaging local weather presentations to viewers in the market.
New cross-platform program provides exclusive weather information, tools, alerts, and more to help AccuWeather users prepare for the upcoming winter weather season.
AccuWeather, the global leader in weather information and digital media, today announced veteran Extreme Meteorologist Reed Timmer has formally joined the AccuWeather staff, cementing the relationship that has existed for some time between his company and the Network. He will be able to continue and expand his industry leading on-location breaking-weather video coverage. Timmer will now combine his broad meteorological knowledge and experience with his passion for chasing storms. He will deliver the most riveting, up-close local breaking weather coverage in the industry and further expand AccuWeather's compelling video content on cable and digital.
AccuWeather Enterprise Solutions, the world’s leading commercial weather source partnering with more than 240 of Fortune 500 companies and government agencies, has announced the expansion of its patented SmartWarn technology, providing a new level of weather forecasting intelligence and life-saving alerting capabilities to businesses across all industries worldwide.
AccuWeather, the global leader in weather information and digital media, today introduced AccUcast, the only crowdsourced weather feature that provides current weather conditions and hazards submitted by users in a real-time global animation map display, in the AccuWeather Android app. AccUcast, also available in the AccuWeather iOS app, enables users worldwide to take part in local weather updates and help others make the most informed decisions, saving lives and preventing property damage.
AccuWeather, the most accurate source of weather forecasts and warnings in the world, has announced the appointment of Mark Ebel as Vice President of Business Services, AccuWeather Enterprise Solutions, Inc.
Dr. Joel N. Myers, Founder, President and Chairman of AccuWeather, has been selected by the Homecoming Executive Committee to represent Penn State University as Grand Marshal for Homecoming 2016. Each year, the Committee chooses an outstanding alumna or alumnus who has excelled in their field of study and continues to positively represent the University.
AccuWeather, the global leader in weather information and digital media, today announced the launch of significant innovations to the AccuWeather app for iPhone, iPad, and iPod Touch with the launch of Apple’s iPhone 7 and operating system update, including enhancements that make the AccuWeather app experience even easier and more personalized, providing life-saving weather information and updates with Superior Accuracy that users trust.
With the likelihood of humidity much of the week and potential for showers Saturday night into Sunday morning that could dampen New York City's Fashion Week, AccuWeather, the global leader in weather information and digital media, is there to make sure attendees are covered with minute-by-minute forecasts with Superior Accuracy(tm) for their exact location.