STATE COLLEGE, Pa. February 2, 2010 - AccuWeather, Inc. today announced that they are leveraging their unique position as a top-ten mobile web site provider by donating 1.5 million ad impressions to support relief efforts in Haiti. The impressions are being divided between international non-profit organizations The Salvation Army and Save the Children as well as mobile advertising network partner Millennial Media. Millennial is in turn donating AccuWeather.com's 500,000 mobile advertising impressions to support The American Red Cross and other organizations. Ad impressions for all of these groups will appear on AccuWeather.com Mobile and will be used to encourage donations to support the victims of the Haiti earthquake.
"As one of the top mobile web sites, AccuWeather.com Mobile has a tremendous reach and rapport with our audience," Barry Lee Myers, CEO of AccuWeather, Inc. said. "In light of recent tragic events in Haiti, we are pleased to have this opportunity to help make a difference in an innovative way that makes best use of our powerful mobile platform. We are making these impressions available to communicate the dire need and explain how members of our audience can contribute and support the people of Haiti."
Impressions will appear on the free, ad-supported mobile web site AccuWeather.com over the course of the next 30 days and will be served by Millennial Media. AccuWeather.com Mobile is freely available on the mobile web from any web-enabled mobile phone and provides forecasts, radar/satellite, and weather information for every place people live worldwide. AccuWeather.com Mobile is available on virtually any web-enabled cell phone simply by typing AccuWeather.com into your mobile browser.
About AccuWeather, Inc. and AccuWeather.com
AccuWeather, Empowering You to Be the Best™, presents accurate, localized, branded forecasts and severe weather bulletins to over 125 million Americans each day via the Internet, mobile devices and IPTV, through the airwaves, and in print. The 113 meteorologists at AccuWeather deliver a portfolio of customized products and services to media, business, government, and institutions, and inform millions of visitors worldwide through the free AccuWeather.com website. AccuWeather also provides content onto more than 50,000 third-party Internet sites,
including CNN Interactive, the ABC-Owned Television Station Group, and washingtonpost.com. Visit www.accuweather.com for more information.
AccuWeather Enterprise Solutions (AES) is partnering with leading Geographic Information System (GIS) solutions supplier Environmental Systems Research Institute (Esri) at the 2014 International User Conference, taking a leadership role to benefit this week's event. AccuWeatherÃƒÂ‚Ã‚Â’s Chief Commercial Officer Casey McGeever will serve as keynote speaker for the ÃƒÂ‚Ã‚Â“Weather in GIS TrackÃƒÂ‚Ã‚Â”, while two other members of the AES team present at the Business Summit: Technology Plenary.
Dr. Joel N. Myers, Founder, President and Chairman of AccuWeather, Inc. has been reappointed to the Team Pennsylvania Foundation Board of Directors, providing the organization with leadership and expertise on the private business sector. This reappointment by Pennsylvania Governor Tom Corbett establishes Myers as one of the longest-serving board members for Team PA Foundation, having served on the board for more than 16 years under governors of both political parties.
AccuWeather Enterprise Services provides Intelligent Data Portal users with high-resolution radar to track local storms, lightning strikes, wildfire reports, hurricanes, and other environmental factors. They also provide the most up-to-date watches and warnings; helping agents in the field make the best informed decisions when lives may be at stake.
AccuWeather, a leading global digital media company, was honored during Internet Week New York with the 2014 APPY Award for Mobile Weather Apps. AccuWeather’s award is in recognition of the company’s newly-designed iPhone app reimagined for iOS 7, AccuWeather – Weather for Life™, which showcases AccuWeather’s exclusive MinuteCast™.
AccuWeather, Inc.’s Display Systems and Services division has just signed a deal with the Nigeria's World Entertainment TV Ltd. to install four StoryTeller™ Interactive Touchscreen News Solution in their network headquarters. The turnkey StoryTeller systems will initially provide the network with the ability to deliver interactive social media commentary and weather forecasts to the network’s West African television audience, thanks to proprietary applications created by AccuWeather. Additional applications for delivering interactive presentations on virtually any topic are easily downloaded and implemented, much like those used in tablets and smartphones.
AccuWeather, the leading global digital media company, announced today that the innovative AccuWeather MinuteCast™ is now available on its web and mobile websites for Canadian locations as well as for the continental U.S. The Minute by Minute™ forecasts help users make decisions on the spot, wherever they go.
The AccuWeather Channel is building momentum with TV industry leaders as a smarter weather choice that combines value, a multi-platform experience, and a trusted brand that delivers Superior Accuracy™ to audiences around the world.
The StoryTeller® INRIX Traffic App now delivers an expanded range of features including projected drive times, customizable street labeling, the use of Webcams and sensors from any source for remote updates and visual reporting, and MinuteCast™, a feature exclusive to AccuWeather brand partners, for precipitation start and end times.
With drone technology, journalists have a whole new way to get better angles on stories and bring viewers closer to the action. Drone and remote location videos can now be integrated live with StoryTeller interactive presentations, revolutionizing the newsroom. Best of all, downloading and using StoryTeller applications and features that allow the integration of remote video is now as fast and easy as adding an app to a smartphone.
Social media has the unique advantage of giving newsrooms instant feedback, opinions, and visual content from viewers as stories are breaking. With the launch of the improved StoryTeller Social Media App at the 2014 National Association of Broadcasters (NAB) Show, newsrooms will now have the ability to import popular social media feeds with viewer comments and images with greater ease and effectiveness in StoryTeller Interactive Touchscreen Solution created by AccuWeather. New features also allow the app to import video and dynamically screen and sort all content for on-air use. Best of all, downloading and using the expanded Social Media App is as fast and easy as adding an app to a smartphone.