New AccuWeather.com Repeatedly Breaks Traffic Records During Mid-Atlantic Snowstorms

March 02, 2010; 1:06 PM
Share |

STATE COLLEGE, Pa. March 2, 2010 - AccuWeather.com today announced that their web sites have repeatedly exceeded all time highs during the winter storms of the past several weeks. February was an outstanding, record-breaking month, which many consecutive all-time highs in terms of traffic to AccuWeather.com and AccuWeather.com mobile. They also broke records for weather video views and for page views on their popular mobile web site.

"For nearly 48 years, AccuWeather has been a name people trust for severe weather forecasting," Jim Candor, Senior Vice President of New Media for AccuWeather.com said. "We're very proud of our continued growth in traffic, with has been well above internet-wide and weather category-specific traffic growth averages for the past several years. We continue to innovate and offer new and better forecast content, as we are doing this week with the new AccuWeather.com web site. Our growing audience rewards us by coming back again and again."

* The month of February had 13 of our top 16 days of all time in page views, with more than 400 million total for the month, up 60 million from our previous record the month before

* On February 10th, AccuWeather.com had over 21.5 million page views - breaking consecutive records set over the past three days by more than 15%

* On the same day, AccuWeather.com also served nearly 50 million page views for its supported applets, widgets, and gadgets, which was 22% higher than the previous record set the Monday before

* On February 10th, AccuWeather.com had a record breaking day with nearly 295,000 video views; that record broke consecutive records set on February 4th and February 5th by more than 35%

* AccuWeather.com Mobile also broke records with nearly 6 million page views that day, including mobile web and widget pages

As this remarkably stormy winter continued through February, traffic for the site has kept near record levels. The increased activity on the site has helped expose a greater number of people to the preview or "Beta" version of the new AccuWeather.com. The new AccuWeather.com fully launched on February 28, 2010 to extremely favorable reviews and comments from users and advertisers. It addresses the needs of current users who want detailed, reliable weather information and an expanded audience of people who check weather frequently in order to help them make lifestyle-based decisions by offering the most accurate, local and personalized weather information, now made easier than ever to use.

About AccuWeather, Inc. and AccuWeather.com

AccuWeather, Empowering You to Be the Best™, presents accurate, localized, branded forecasts and severe weather bulletins to over 125 million Americans each day via the Internet, mobile devices and IPTV, through the airwaves, and in print. The 113 meteorologists at AccuWeather deliver a portfolio of customized products and services to media, business, government, and institutions, and inform millions of visitors worldwide through the free AccuWeather.com website. AccuWeather also provides content onto more than 50,000 third-party Internet sites, including CNN Interactive, the ABC-Owned Television Station Group, and washingtonpost.com. Visit www.accuweather.com for more information.

More Press Releases

  • AccuWeather Proudly Supports Team PA Foundation, Fostering Economic Growth in Pennsylvania

    6/26/2014 11:08:39 AM

    Dr. Joel N. Myers, Founder, President and Chairman of AccuWeather, Inc. has been reappointed to the Team Pennsylvania Foundation Board of Directors, providing the organization with leadership and expertise on the private business sector. This reappointment by Pennsylvania Governor Tom Corbett establishes Myers as one of the longest-serving board members for Team PA Foundation, having served on the board for more than 16 years under governors of both political parties.

  • AccuWeather Wins Mobile Award for Newly-Designed iOS 7 iPhone App

    6/12/2014 10:06:37 AM

    AccuWeather, a leading global digital media company, was honored during Internet Week New York with the 2014 APPY Award for Mobile Weather Apps. AccuWeather’s award is in recognition of the company’s newly-designed iPhone app reimagined for iOS 7, AccuWeather – Weather for Life™, which showcases AccuWeather’s exclusive MinuteCast™.

  • StoryTeller by AccuWeather Expands Global Audience with Nigeria's World Entertainment TV, Ltd.

    6/11/2014 10:00:35 AM

    AccuWeather, Inc.’s Display Systems and Services division has just signed a deal with the Nigeria's World Entertainment TV Ltd. to install four StoryTeller™ Interactive Touchscreen News Solution in their network headquarters. The turnkey StoryTeller systems will initially provide the network with the ability to deliver interactive social media commentary and weather forecasts to the network’s West African television audience, thanks to proprietary applications created by AccuWeather. Additional applications for delivering interactive presentations on virtually any topic are easily downloaded and implemented, much like those used in tablets and smartphones.

  • AccuWeather MinuteCast Now includes all Canadian Locations on Web and Mobile

    5/30/2014 10:51:19 AM

    AccuWeather, the leading global digital media company, announced today that the innovative AccuWeather MinuteCast™ is now available on its web and mobile websites for Canadian locations as well as for the continental U.S. The Minute by Minute™ forecasts help users make decisions on the spot, wherever they go.

  • Live Drone HD Video now available in StoryTeller Interactive Touchscreen Solution

    4/8/2014 2:20:27 PM

    With drone technology, journalists have a whole new way to get better angles on stories and bring viewers closer to the action. Drone and remote location videos can now be integrated live with StoryTeller interactive presentations, revolutionizing the newsroom. Best of all, downloading and using StoryTeller applications and features that allow the integration of remote video is now as fast and easy as adding an app to a smartphone.

  • StoryTeller Introduces New Features in Social Media App for Superior Viewer Engagement in Breaking News

    4/8/2014 10:35:26 AM

    Social media has the unique advantage of giving newsrooms instant feedback, opinions, and visual content from viewers as stories are breaking. With the launch of the improved StoryTeller Social Media App at the 2014 National Association of Broadcasters (NAB) Show, newsrooms will now have the ability to import popular social media feeds with viewer comments and images with greater ease and effectiveness in StoryTeller Interactive Touchscreen Solution created by AccuWeather. New features also allow the app to import video and dynamically screen and sort all content for on-air use. Best of all, downloading and using the expanded Social Media App is as fast and easy as adding an app to a smartphone.

  • AccuWeather Signs Agreement with Microsoft to Sell Perceptive Pixel Devices with StoryTeller

    4/7/2014 11:26:05 AM

    AccuWeather, Inc. has accepted an invitation to participate in the Microsoft Corp. Perceptive Pixel Pilot Partner Program. The official agreement allows AccuWeather, as one of a select number of program partners, to bring Microsoft’s latest touchscreen products to its broad range of business partners and customers that span across a variety of industries.